Want to grow your community?
Hit a homerun ⚾ in these 3 areas.
If you try to serve everybody.
You end up serving nobody.
The best way to cut through the noise.
Know your identity… and own it.
We connect with each other’s rough edges.
Lean into your uniqueness.
Listen to what the market wants.
Look for gaps in the market.
Opening a grunge gym in a community of golfers probably won’t hit.
Opening a luxury training facility probably will.
It’s not about you.
It’s about what the market demands.
People spend 90% of their time in two places.
Work & home.
If you want to create a diehard community.
Be the 3rd place people can go to and be themselves.
Be a place people can hang out.
With no obligation to buy something.
Take home point…
- Know thy self.
- Listen to the market.
- Create a place to hang out.
Next week you’ll learn how a death sentence can change your life for the better.
Until next time,
Host of The Health Hustle Podcast
Pump up your inbox with my 3-Tip Tuesday's marketing tips.