“Helping Healthcare & Fitness Professionals Attract Leads”
Estimated read time: 1 minute & 17 seconds.
3 reasons you’re struggling on social media.
And what to do about it.
LFG
👇
Content is king.
But quality is queen… and she likes nice things.
I listen to a lot of podcast shows.
Mostly to do research.
For me, it’s like an athlete watching a game film.
It’s what winners do.
An immediate turn-off?
Low-quality audio.
If you host a podcast show and your audio is trash.
I assume your show is trash.
This is true for all digital assets
Alright, I’m kidding about the last one… sort of.
If you’re serious about your business.
Don’t skimp on the quality of your digital assets.
Why shoot yourself in the foot?
If you can’t tell a story.
Nobody will ever remember you.
That probably sounds harsh.
But it’s true.
I host a lot of events.
I meet a lot of people.
I forget most of them (unfortunately).
But the ones I remember?
It’s because I know their story.
Humans have always been storytellers.
If someone doesn’t remember you, it’s your fault, not theirs.
Get better at storytelling.
The biggest mistake people make on social media?
They treat it like a brothel.
Nothing wrong with a brothel per se
But it is a bit one-sided.
A better approach is to treat it like a party.
Where everybody wins.
There are a lot of ways to do this on social media.
Engage with your people.
Engage with your community.
Support them, and in return, I promise they will support you.
Take home point…
- Content is king, but quality is queen.
- Tell more stories.
- Remember, social media is a two-way street.
✌️
Until next time,
Corey Hiben
Host of The Health Hustle Podcast