015 - The secret sauce to marketing, 5 ways to become an industry leader, and the power of saying NO
Proving healthCARE, creating content and saying "NO"
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Episode Description
Here are my 3 biggest takeaways from my previous episode with Kevin Juleen of Optimal Health Zone.
In This Episode:
00:45 - The secret sauce to marketing
- Proving healthCARE
- Show people you are a good person
- Givers gain
- The best marketing is being considerate
- The best sales approach is listening
- Business, when done right, is generous and focused on others
05:53 - 5 ways to become an industry leader
1 - Publish high-quality content
2 - Get active on social media
3 - Provide free resources
4 - Get VISIBLE
5 - Collaborate
10:48 - the power of saying "NO"
- It's a small word that packs a LOT of power
- Saying "yes" to anything is saying "no" to everything else
- Error towards saying "no" versus saying "yes"
- Willpower is a limited resource
- "Hell YES!" or "no"
- Follow your energy
I'm Corey Hiben, your podcast host
I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.
As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.
Now I spend my days helping health brands with their marketing challenges.
I definitely don't have all of the answers but I'm willing to bet that one of my guests do.
Enjoy the show.
