019 - Building an audience, don't become a specialist, and leverage your strengths

Here are my 3 biggest takeaways from my previous episode with Dr. Greg Functional Medicine.

In This Episode:

00:48 - Let your market steer your message

- Social media is about having a conversation

- Less polished and more authentic

- Keep tabs on what your audience is asking

02:50 - Don't become a specialist

- You could pigeonhole yourself early on

- "T" shaped professional profile

- The first 100k is the hardest

- 5% time

05:54 - Leverage your strengths

- Pay attention to your energy levels

- Ask people

- Analyze success and failures

- Don't let your personality test be a self-limiting belief