038 - How to build a BRAND for your ideal client with Kady Sandel of Aventive Studio

How to build a health brand.

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Episode Description

Kady Sandel who is the founder of Aventive Studio teaches us how to build a health brand for targeted towards your ideal client.


In This Episode:

02:00 - How Kady got into wellness branding

03:10 - How she got her first client

04:10 - Early business challenges  

06:00 - Know who you're talking to

08:50 - Common brand misunderstandings

11:10 - First 3-steps of branding

11:40 - Relationships & networking

18:50 - Is blogging dead?

25:00 - The rule of 100

26:30 - The hardest part about entrepreneurship

29:00 - The Brand Fix

31:50 - Brand attributes

33:00 - Las Vegas, cats & coffee

37:30 - Be brilliant at 2 platforms


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Corey Hiben, your podcast host

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.

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