139 - Building a niche health and fitness business with April Victoria Whitney of Petite Pwr

April Whitney⁠ shared how she built a niche health club business for petite women.

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In This Episode:

04:00 - Wanting to be like Peter Pan

08:00 - Dealing with burnout

10:00 - Olympics

14:00 - The worst year of fencing

16:00 - Training to endure pain

18:00 - Fresh curiosity

21:30 - Learning to break the rules

24:30 - Panic attack from burnout

28:00 - Living in New York

29:00 - Becoming a writer

31:00 - Starting a niche business

35:30 - Finding your voice

38:30 - Get comfortable breaking the rules

40:00 - Being vulnerable

43:30 - Fear of success

47:00 - Listening to your customers

49:30 - Managing energy

51:00 - Having a business vs being an artist

53:00 - Rapid fire questions

01:0:30 - Clarify your vision