175 - A Sales Masterclass with Nate Taylor of Keyspan

Lessons from 20+ years of sales experience.

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Episode Description

Nate Taylor⁠ of ⁠Keyspan⁠ teaches us what he's learned from 20+ years in sales.

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In This Episode:

02:00 - The stress of business

03:30 - Working for Mark Cuban

05:00 - How to sell something

06:30 - Know your "why"

06:30 - The importance of sales

11:30 - Sales for introverts

13:30 - The core of the sale is always the same

16:30 - The overlap of sales and marketing

18:30 - Working for LinkedIn

23:30 - The need for newness

29:30 - The birth of Keyspan

34:30 - Finding product market fit

37:30 - Raising money from friends and family

40:30 - Getting in front of your target market

43:30 - Lab work results

45:30 - Habit stacking

46:30 - Getting into hormonal health

49:30 - 20+ years of sales advice

51:30 - Rapid fire questions

01:08:00 - Surround yourself with people smarter than you

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.