120 - Building a brand with a message with Jason Lucero of Uphill Battle

Building a brand with a personal message.

Listen to the show on your favorite platform!

Episode Description

Jason Lucero⁠ of ⁠Uphill Battle⁠ teaches us how he built a brand with a message.

‍

In This Episode:

02:30 - Mistakes of a content creator

04:30 - Growing up in a broken home

09:30 - Having difficult conversations

13:30 - Perspective

16:30 - Not being able to walk

19:30 - The 1%

21:30 - Growing up in El Paso

23:30 - The birth of Uphill Battle

27:30 - Grit

30:00 - Marketing

32:00 - Start with the message

35:30 - Dealing with overwhelm

38:30 - Supporting yourself

44:00 - Consistency

47:00 - Rapid fire questions

54:30 - You'll always care the most

‍

Uphill Battle - Website

Jason's Instagram

Corey Hiben, your podcast host

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.

Latest Episodes

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
010 - Running a gut lead acupuncturist business with Mia Vidmar of ​​Healing Haven Acupuncture

All

010 - Running a gut lead acupuncturist business with Mia Vidmar of ​​Healing Haven Acupuncture

Mia's quick transition into entrepreneurship

Listen Now

EP 10

Listen to 010 - Running a gut lead acupuncturist business with Mia Vidmar of ​​Healing Haven Acupuncture

009 - Betting on YOURSELF, solving an ACTUAL problem, and starting small

All

Marketing

009 - Betting on YOURSELF, solving an ACTUAL problem, and starting small

My 3 biggest takeaways from my episode with Andrew Eccles

Listen Now

EP 9

Listen to 009 - Betting on YOURSELF, solving an ACTUAL problem, and starting small

008 - Getting more clients with Andrew Eccles of Loon State Physical Therapy

All

Marketing

008 - Getting more clients with Andrew Eccles of Loon State Physical Therapy

Listen Now

EP 8

Listen to 008 - Getting more clients with Andrew Eccles of Loon State Physical Therapy

007 - Scratching your own itch, knowing your audience, and finding your community

All

Business

007 - Scratching your own itch, knowing your audience, and finding your community

My 3 biggest takeaways from my episode with Marysa Meyer

Listen Now

EP 7

Listen to 007 - Scratching your own itch, knowing your audience, and finding your community

006 - Listening to your intuition with Physical Therapist Marysa Meyer

All

Health

006 - Listening to your intuition with Physical Therapist Marysa Meyer

Physical therapy and the mind body connection.

Listen Now

EP 6

Listen to 006 - Listening to your intuition with Physical Therapist Marysa Meyer

005 - Overcoming naysayers, telling your story and having belief that you will succeed

All

Business

005 - Overcoming naysayers, telling your story and having belief that you will succeed

3 biggest takeaways from my episode with Dr. Stephen Menya

Listen Now

EP 5

Listen to 005 - Overcoming naysayers, telling your story and having belief that you will succeed

© 2025 Corey Hiben | Privacy Policy