139 - Building a niche health and fitness business with April Victoria Whitney of Petite Pwr
How to build a niche health and fitness business.
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Episode Description
April Whitney shared how she built a niche health club business for petite women.
In This Episode:
04:00 - Wanting to be like Peter Pan
08:00 - Dealing with burnout
10:00 - Olympics
14:00 - The worst year of fencing
16:00 - Training to endure pain
18:00 - Fresh curiosity
21:30 - Learning to break the rules
24:30 - Panic attack from burnout
28:00 - Living in New York
29:00 - Becoming a writer
31:00 - Starting a niche business
35:30 - Finding your voice
38:30 - Get comfortable breaking the rules
40:00 - Being vulnerable
43:30 - Fear of success
47:00 - Listening to your customers
49:30 - Managing energy
51:00 - Having a business vs being an artist
53:00 - Rapid fire questions
01:0:30 - Clarify your vision
I'm Corey Hiben, your podcast host
I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.
As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.
Now I spend my days helping health brands with their marketing challenges.
I definitely don't have all of the answers but I'm willing to bet that one of my guests do.
Enjoy the show.
